Samsung has a strong global presence, being the leading smartphone brand in many regions, including Europe, Latin America, and parts of Asia.

Among other advantages, Samsung users may face fewer issues with region-specific apps compared to iPhone users who might encounter difficulties when traveling. (One workaround for Apple users is to create multiple Apple IDs, but this requires extra effort.)

Samsung is renowned for its high-quality displays, including Super AMOLED technology known for vibrant colors, deep blacks, and high brightness. This makes Samsung phones particularly appealing to media consumers and gamers.

While this advantage may have once led to increased battery consumption, Samsung's recent improvements in battery life have rendered this concern outdated.